We help define and refine business plans. What McKinsey is to the Fortune 500, we are to the technology start-up. We love extremes: How can we make something good into something great? Are we protected against the worst that can happen? Are we leveraging the upside? Are we planning for our assets as well as our liabilities? How might the competition analyze your company? When good isn’t good enough, we help you think outside the box and change the rules. Every business goes through pivotal moments – the dilemmas of caving on the term or losing the customer, canceling the product line or keeping it in market or hiring the right person for that key position. Let VentureDNA assist you by providing a new perspective and sound expertise for your brand.